Like it or not there will never be one single business model that dominates the channel ever again. In place of the capital expense approach to acquiring IT products and services for decades there are now multiple approaches to acquiring those products and services that treat IT as just another operating expense. Our White Paper investigates how to make this work for your company by:
-
Avoid the Traps – Stay safe by dodging the pitfalls associated with a channel program based on a cloud IT infrastructure
-
Meeting Expectations – Develop ideals and metrics to garner data about the recurrent value of your channel model in new ways.
-
Training for Success – Provide the support partners need in order to meet their vendor and customers in a fully digitised format.