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Gorilla Corporation CEO Accepted into Forbes Technology Council

  • On January 15, 2021
Gorilla Corporation, a leader in global partner marketing and strategy, today announced that its CEO, Carlo Tortora Brayda has been accepted into Forbes Technology Council, an invitation-only community for world-class CIOs, CTOs, and technology executives. Carlo Tortora Brayda was vetted and selected by a review committee based on the depth and diversity of his experience.
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Channel Marketing Tips

  • On December 17, 2020
Do you need some tips for improving your channel marketing strategy? We have a video that’s just for you! Thanks to Hurree, you can learn three simple tips to make some changes and better your channel marketing. We hope you can learn a lot from what they have to say. Enjoy!
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Channel Partners for New Regions

  • On November 16, 2020
One of the great benefits of recruiting channel partners is the ability to promote and sell your products and services in new exciting ways and places, utilising contacts and methods native to the companies closest to the customer. Not long ago we posted this press release telling you all about how Gorilla has earnestly begun
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Channel Marketing Tactics

  • On November 6, 2020
This week, we’re using a vlog approach! Here we have included a video that discusses channel marketing tactics from Channel Talk 101. Here they will offer tips for helping your company sell more and general education on channel marketing. Enjoy!  
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How to Market your Concierge Services

  • On October 30, 2020
Last week, we discussed the benefits of concierge services. To recap, it is a critical service that can drive your business into greater success. The concierge allows your customers to feel catered to, which will bring repeat customers and new ones. Today, we will discuss how to market your concierge services to let others know
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Best Marketing Practices During the Age of COVID-19

  • On October 8, 2020
As we enter the seventh month of the COVID-19 Pandemic, many of us are still trying to learn to navigate these new business waters. Companies have pivoted to working remotely, some are using a hybrid work model, and others are downsizing, unfortunately. We’re all learning what best practices have become and much of it is
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Partner Marketing to Improve Your Business

  • On September 25, 2020
Two is better than one. Having two or more of something gives you an extra oomph—an extra edge—and the same applies in business. Running a business is hard work and doing it alone is even harder, but having a teammate, or partner, makes the process easier. The work is split evenly—assigning tasks that cater to
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How to Solve 3 Common Channel Partner Marketing Challenges

  • On October 2, 2019
Channel marketing grants you the ability to expand your sales force by creating campaigns that can be tracked, measured, and optimized. As with all marketing, you are bound to run into obstacles. Here are 3 common Channel Partner Marketing Challenges that can arise and how Gorilla can help solve them.   Challenge 1: Channel partners
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Building a Farm System in the Channel Creates Dynasties

  • On February 12, 2019
Sports dynasties don’t come about by accident. General managers are constantly evaluating and recruiting talent with an eye towards not just filling holes in their existing lineups, but also building the nucleus around which their next great team will be built. Regardless of the sport, franchises that focus on talent have consistently demonstrated the ability
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Optimize your Channel Marketing Automation with a Concierge Program

  • On June 27, 2016
When it comes to supporting channel partners, one size does not fit all. Many channel partners don’t have the time, skills, in-house resources and management bandwidth to create effective marketing materials and campaigns. At the same time, they are not efficiently using vendor programs or spending all their available co-op funds. To successfully represent your
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