- On July 29, 2009
Bing (microsoft’s search engine) will power the search side of Yahoo and Yahoo will handle the advertising.
The combination of the two business will give a better competition against Google.
Ashley Highfield commented that the Bing search engine is a fresh and different approach to Google and via Yahoo will reach a wider audience sooner. They hope to have everything in place by 2010.
We will be watching to see how things develop. Whatever happens, it just shows how quickly changes can occur in the world of search and why it is so important to keep ahead and up-to-date to .
The team at Studio 8