Partner Marketing Archives - Gorilla Corporation

Category: Partner Marketing

Fantastic Email Marketing Lists and Where to Find Them

  • On June 15, 2021
Email is one of the most powerful tools in the partner marketing agency arsenal for reaching out to prospects and customers. It is the most direct, effective and cost efficient way to communicate with decision makers, nurture them during the buying journey, and convert them into customers.  According to optinmonster, email marketing has a potential
Read More
Share:

The Ins and Outs of Social Media Marketing

  • On June 8, 2021
Social media marketing is one of the primary strategies marketers use to engage with a broad audience including the public, prospects, and customers. Social media is a great platform to share your content and promote your brand, business, and products. Platforms such as LinkedIn, Twitter, Facebook, and YouTube can elevate your brand and help you
Read More
Share:

Keeping Track with the Partner Marketing Scorecard

  • On June 1, 2021
Partnerships are a fickle beast. We don’t necessarily mean at home (though we aren’t ruling that out) but partnerships between companies can be easily as; tumultuous, tricky to navigate and ultimately rewarding in a very different but often valuable way. So how best to navigate these partnerships? We’d all love a nice quantifiable solution to
Read More
Share:

Making the Most of Your Channel Marketing Agency Services

  • On May 18, 2021
So you’ve netted yourself a channel marketing agency, its taken time and investment but now you have a clear route to developing your marketing across a broad range of platforms and really accelerating your growth. Hold on though, you’ve hired the guys who said they were vendor channel marketing specialists on their website but …
Read More
Share:

Expanding Partner Ecosystems to Improve Your Business

  • On May 11, 2021
Let’s begin simply: What is a partner ecosystem? A partner ecosystem is the record of the various partnerships that you have within your business. These partnerships could consist of vendors, marketing experts, and any other partnerships you have cultivated. To ensure that you are always maintaining partnerships that are beneficial to your business, it’s important
Read More
Share:

The Finest Quality Partners: Deploying the Partner Scorecard

  • On May 4, 2021
Often the hardest part of finessing a partner program can be somewhat elusive. It may be honing your partner enablement strategy or focusing on your partner marketing development, but more often than not systemic problems are usually down to partner quality. So just how do we assess partner quality? What can we do to only
Read More
Share:

Powering Partnerships through Global Sales and Channel Marketing

  • On April 13, 2021
Gorilla Corporation has focused on serving the technology channel industry since 1992. We offer innovative solutions, led by our channel experts, to customers around the world, and we are consistently leading and transforming channel ecosystems, technology, sales, and marketing services.  Our mission is to empower teams and individuals to establish successful partnerships by awakening their
Read More
Share:

Channel Partner Marketing and the Need for Content

  • On March 3, 2021
As a partner marketing agency one of our key touchstones at the start of each year, new round of Google algorithm changes or even just when we have the time, is to refresh our thoughts about our content marketing strategy. With the whirlwind that was 2020 and the upcoming Google changes it seemed prudent to
Read More
Share:

Channel Predictions for 2021

  • On February 5, 2021
In 2020, the manner in which most companies conducted business had to change out of necessity. Companies were pivoting their practices on a moment’s notice to avoid going out of business. The coming year has more adjustments on the horizon and today we’ll be delving into those predictions.  How Channels Will Continue to Evolve The
Read More
Share:

The How To of Partner Channel Development

  • On January 18, 2021
With the advent of a new year and the winding down and starting up of new initiatives January is often a very dynamic time to be a partner channel agency. Partner programs like many business practices often are realised, reviewed and renewed within the first 30 days of the new calendar. Consequently, it’s also the
Read More
Share: