This blog post on ‘The Importance of Broadening Channel Partner Ecosystems’ was written for Forbes Technology Council by Gorilla’s CEO Carlo Tortora Brayda. When looking at your partner strategy, it is essential to think beyond linear sales distribution. In the early days of commercial sales channels, the setup was very straightforward. You would appoint a distributor
Do you need some tips for improving your channel marketing strategy? We have a video that’s just for you! Thanks to Hurree, you can learn three simple tips to make some changes and better your channel marketing. We hope you can learn a lot from what they have to say. Enjoy!
View Gorilla EMEA's latest infographic where we take a deep dive into the wild world of B2B Sales.
We talk a lot about channel marketing, being a channel marketing agency it’s sort of our thing, what we don’t talk too much about is how to get the channel to work to achieve your business goals, because thats also our thing and we need you to need us! But there comes a time where
Welcome back to our partner enablement video series! During the last video, we discussed partner enablement in channel sales. This week we will cover your partner channel strategy. This video is brought to you by align.me. We hope you enjoy this educational piece.
Finding suitable and effective new channel partners is a key ingredient of great Channel Management. However, the best paths to great channel partner recruitment strategy are rarely properly understood, producing a large number of unsuitable partners that waste time and distract from more effective relationships. What is a Channel Partner Strategy? In its most simple
You may have noticed we love channel marketing! big channel marketing, small channel marketing, for Tech Giants to Global logistics we can’t get enough. However, there’s one aspect of channel that can escape even the savviest among us, the elusive Service Channel Marketing. So lets learn more, but first a quick refresher! What is the
We have a video to share this week! Please enjoy this brief, but informative, video about partner enablement. We thank Channel Sales World for their lesson, and we hope you enjoy it.
One of the great benefits of recruiting channel partners is the ability to promote and sell your products and services in new exciting ways and places, utilising contacts and methods native to the companies closest to the customer. Not long ago we posted this press release telling you all about how Gorilla has earnestly begun
This week, we’re using a vlog approach! Here we have included a video that discusses channel marketing tactics from Channel Talk 101. Here they will offer tips for helping your company sell more and general education on channel marketing. Enjoy!